Image title vs Image Alt Text is always confusing for beginners who have just started with SEO.
Images are an integral part of the content and improve its visibility. They also help readers understand the content you have curated.
Both image titles and alt texts are extremely important for image SEO and your website’s overall organic ranking.
In this blog, we will understand image title and image alt text, the difference between them, and what you enter into each of these fields.
Image Title vs Image Alt Text: The Difference
Image Alt Text brings in accessibility to the customers who are unable to see the image. The alt text comes up as a read-aloud caption for such audiences as the text-to-speech converts it.
Also, it acts as an extra help when the images are broken due to a poor connection, or maybe when the user’s browser isn’t supporting images.
Search engine crawlers don’t understand an image and when you add the alt text it gives them an idea of what the image means.
On the other hand, the Image Title pops up when you hover the cursor over the image. It just gives an extra understanding of the image.
How to add Image Title and Image Alt Text in WordPress?
Let’s now look into how to add Image Titles and Image Alt Texts in WordPress:
Go to Add New Post > Add new block > Image Block
Add in the Alternative Text and Title Attributes (under the Advanced section)
Go to WordPress Dashboard > Media > Library
Pick an image and then add in the title and alt text as below:
WordPress Plugin that helps with Image Titles and Image Alt Texts
You can also use a WordPress plugin to make the process easy. The plugin you can use for this purpose is All in One SEO.
The plugin has around 3+ million downloads and constantly updates to align with the newest version of the content management system.
Along with many SEO benefits, it gives the choice of generating image SEO automatically. It helps in title generation, alt text, etc.
The feature is only available in the paid plan of AIOSEO.
The pricing plan of AIOSEO: Basic – $99/year Pro – $399/year.
Key Difference: Image Title Vs Image Alt Text
| Feature | Image Title | Image Alt Text |
| Main Purpose | Identification of the Image | Improves SEO and Accessibility |
| Visibility | Can be seen when the cursor hovers over the image | Is visible only when the image is in HTML codes or by a screen reader |
| SEO Impact | Minimal | Great impact on SEO when used with purpose |
| Fallback Action | None | It is visible only when the image is in HTML codes or by a screen reader |
Tips for using Image Title and Image Alt Text
- Keep it simple yet descriptive
- Explain the key elements when it comes to alt text
- You can additionally take the help of SEO plugins to optimize alt texts like Rank Math or Yoast SEO.
Conclusion
Image Title and Image Alt Text are two effective parts of image SEO. It is essential to understand their difference and adapt them into regular content strategy. Hope this blog was able to clear your doubts regarding Image Title vs Image Alt Text.
FAQs
- Do I need to add a title to every image?
No, the titles are for organizational purposes only. Image titles will help easy identification of pictures from the gallery.
- Can I reuse the same Alt Texts for similar images?
While it is possible to use the same Alt Texts, it is ideal to give unique names for each image.
- Does Alt Text affect my Google ranking?
Yes, search engines use Alt Text to crawl through the images and understand them.
- Do decorative images need Alt Texts?
No, for decorative images you can leave the Alt Text field blank.
