Last updated - January 11, 2024
Artificial intelligence (AI) is becoming increasingly accessible to consumers and businesses, big and small.
Speaking specifically of Shopify, the Shopify App Store currently has a decent collection of apps that make use of AI for helping store owners with things ranging from providing intelligent product recommendations to SEO, copywriting, and video creation.
So let’s look into some of the top AI-powered Shopify apps that help with a variety of use cases. Note that while not all of these apps may be compatible with your store’s settings and theme, they’re worth checking out if you wish to level up your holiday season sales.
1. Dialogue AI Personalization
Wish to start a personal dialogue with your customers to boost holiday conversions and average order value (AOV)? Well, Dialogue is the answer.
The app uses an advanced intent-based AI personalization algorithm to analyze your visitors and display personalized content and product recommendations likely to lead to sales. It automatically produces powerful content and promotes the most relevant content based on each user journey while continuing to optimize the messaging with real-time data.
It offers ready-to-use and customizable design templates so you can easily modify the fonts, colors, design, button functions, add stickers, and more to create, manage, and showcase rich content across your store.
Besides personalized content and product recommendations, Dialogue’s conversion tools also include automated upsells and cross-sells, automated smart banners, and automatic branding of your content assets.
All in all, Dialogue makes advanced eCommerce personalization technology accessible to SMBs and helps you provide a great customer experience.
The app has a free plan for stores that have under $5000 in monthly revenue and a 14-day free trial.
2. Recart FB Messenger Marketing
Recart is an app that lets you create Messenger and SMS flows to improve your customer engagement and thus, overall sales.
As email open and click-through rates are going down (especially during the holidays when people tend to sign off and are more active on social media), Recart helps you focus your brand’s messaging on Facebook Messenger with pre-built flows, so you can better connect with your customers at each stage of their buyer journey, from an initial welcome message to personalized cart abandonment reminders and product review requests.
It is one of the most popular apps on Shopify, actively used by 13k+ store owners, and boasts impressive reviews from renowned brands:
“They just don’t have the open rate that Recart has and they don’t have the same kind of engagement and response rate. People get a lot of emails – they ignore emails. But it’s hard to ignore a Facebook message.†says Ryan Pamplin, Co-founder & CEO, BlendJet.
There’s a free plan available and a 28-day free trial which includes full access to automation features, pre-built flows, and templates.
3. SEO King
Your Shopify store is brimming with images, content, and copy — elements that demand some serious attention from an SEO standpoint. Not to mention other key elements like site speed, meta titles, alt-texts, JSON-LD, sitemaps, etc. that play a pivotal role in determining your site’s Google rankings.
So, looking for an all-in-one AI-powered SEO tool to get everything in order? SEO King is just the answer.
SEO King could almost be considered a go-to app for all things SEO on Shopify, kind of like Yoast SEO’s — the renowned WordPress plugin — counterpart.
While the app is primarily about optimizing your product photos (size compression, alt text, file name, etc.) with AI, it helps with pretty much every area of on-site SEO mentioned above.
The latest features include:
- Full Store SEO Scan: See all potential areas of improvement and fix issues in one click.
- Keywords Manager: Get insights into your most popular SEO keywords.
- Google Performance: Know your ranking stats and click-through rates.
Besides resizing and adding watermarks to your product images, you can also disable the right mouse click menu so visitors can’t download your photos.
There’s a free plan which includes free shop scan, along with unlimited photo edits, resizing, watermark, compression, and more. Paid plans start at $7.99/month for small shops with up to 10k product photos, unlimited feature usage, bulk and auto optimizer, and more.
4. Signifyd ‑ Fraud Protection
The last thing you want during the holiday season hustle is fraud orders, chargebacks, and customer abuse.
By leveraging the power of machine learning, big data, and manual expert reviews, Signifyd provides store owners with full transparency on all orders through the Agent Console along with insightful reports to spot trends on buying process and order fulfillment.
The app effectively shifts the liability for fraud away from eCommerce merchants and protects them from abuse by providing a financial guarantee in cases of item-not-received (INR) claims and by offering an automated Chargeback Recovery product.
When someone places an order on your Shopify store, Signifyd automatically reviews the order and tells you whether to ship it or not. You can easily configure workflows to automatically capture orders the app has approved and cancel ones it has rejected.
There’s a 14-day free trial available, and the standard plan costs $1,500/month wherein all approved orders are charged at 0.8% of the total order amount. So yes, it’s an expensive solution for small store owners.
5. Google & Facebook Ads by AdScale
You may have a strong holiday season ads strategy in place, but how can you optimize its execution for maximum return on ad spend (ROAS)?
AdScale is an AI-powered advertising solution that helps eCommerce businesses create and optimize ads across Google (Search, Shopping, Display), Facebook, and Instagram. The app uses AI to analyze your store data and order history to help you build custom ads that show the right products on the right channels to the right audience at the right time.
Once installed and integrated with your store, the app’s BI engine establishes key performance indicators, builds customer segments, segments products, and simulates ways to boost revenue to recommend the best advertising plans. It makes real-time changes to bids and audience targeting for optimal returns.
AdScale can automatically create ads for your chosen channels, or you can pick products you’d like to promote manually. You can set a daily, monthly, or periodic budget limit for each ad campaign, and can pause/resume the ads whenever you like.
“AdScale has streamlined our marketing with instant reporting and automated ad creation across all product lines. This quarter alone, they have delivered a 1312% ROAS, clearly delivering on their promises,†says Idan Vaknin, Marketing Manager, Speedo.
There’s a 14-day free trial available. Paid plans start from $149/month, giving access to BI dashboards, customer segments, analytics, and more.
6. Vimeo Create ‑ Video Maker
You know how video content has risen to fame in recent years — 85% of people say that videos help them connect with brands more effectively, and 92% of marketers say that video is an important part of their marketing strategy and renders good ROI.
Still, creating videos is challenging, considering obstacles like cost, complexity, and lack of time.
For Shopify store owners looking to leverage videos on a budget, Vimeo Create is the solution. The app uses AI to automatically turn your product listings (text and photos) into professional-looking videos. You may have to answer a few questions about your product, but that’s about it!
With over 3k templates, you can quickly generate product explainer videos, highlight holiday offers, showcase your catalog, etc. and brand every video with your logo, colors, fonts, and more. The videos are hosted on Vimeo’s secure cloud storage and the app integrates with Google Drive, Photos, Facebook, and YouTube.
The best part? It’s free!
Wrapping up
So it’s evident that there’s no shortage of AI-powered Shopify apps, and you can find one for just about any use case you need help with.
However, some of these apps can affect your store’s load speeds or conflict with your site’s theme. So be sure to check if an app plays well with your store’s settings before committing to a purchase. You can do this by contacting the app’s customer support or running an experiment on a section of your store by signing up for the app’s free plan.
In particular, apps like Dialogue AI Personalization and Vimeo Create could really come in handy for your holiday season conversion optimization.
So, have you used any of these apps on your Shopify store? Which ones are you keen to try out this holiday season? Let us know in the comments below!
