Experience Hasslefree Product Bundling With Mageworx: An App to Upscale Your Shopify Store

Last updated - February 8, 2024

Product bundling is the strategy to sell several products of your online store on sale or at a decent combined deal rather than selling them individually. Just like, when you place an order for shoes, you are likely to get a recommendation or some discount to buy socks or maybe trousers in the same order. The marketing strategy using bundles helps both the merchants and the consumers in many ways. Hence employing a functional and efficient app for product bundling becomes all the more important for your Shopify store.

These apps offer different functionalities like creating bundles or package deals, setting discounts or special pricing, and offering customization rules for creating bundles and their visual representation to make the deal look attractive to your customers. 

Mageworx’s Product Bundles is one such high-rewarding app to scale your business with powerful product bundling. Let us discuss more about Mageworx and its efficient product bundling app to advance your store and boost your sales.

Brief Description About Mageworx 

Mageworx is a software development company that was started in 2008 with the vision to create actionable, highly customizable, and well-tested third-party solutions. It is a team of highly skilled and motivated professionals that make affordable extensions and apps for your e-commerce store. The modules are designed to help you enhance the functionality and optimize the marketing, sales, checkout, shipping, and other aspects of your business. Thus, creating a user-friendly experience that will eventually help improve sales.

Currently, Mageworx offers extensions, plugins, or apps for Magento, Shopify, and Shopware stores. It also offers design, development, maintenance, and other services to fully develop your online store. Thus, creating a trusted ecosystem to help you excel in your business.

Now with a basic understanding of Mageworx, let us explore the Product Bundles plugin to enable bundling, cross-selling, up-selling, discounts, etc. for your Shopify store. 

Product Bundles by Mageworx: Create an Advance Bundle for Your Shopify Store

Product Bundles or Advanced Bundle Shopify Plugin is built to ease product handling and inventory management at your eCommerce store. The primary focus of the app is to assist you in creating product bundles or bundle products, setting up the By One Get One(BOGO) scheme, discounts, cross-selling, and upselling for your Shopify store. By implementing this plugin you can increase the average order value(AOV) thus resulting in more sales.

Integration with Shopify

This simple yet advanced Product Bundle app helps upgrade your Shopify store by creating product bundles, mixing and matching bundles, and generating discounts in no time. The app is fully compatible and works smoothly with Shopify’s backend. 

Key Highlights

The main features of Product Bundles by Mageworx are as follows,

• Create Product Bundles of the same or different products
• Bundle products based on their functionality, size, etc.
• Mix and match products to create a decent product bundle
• Set discount with a fixed value or percentage
• Get pop-ups for cross-selling or upselling products
• Valuable insights using Analytics for BOGO, bundles, cross-sells, or upsells
• Amazing SEO for bundles that create their product page, images, alt and title tags, descriptions, and more
• Supports multi-language stores

Main Functions of Mageworx’s Product Bundles 

The main functions of the Advanced Product Bundles app can help you simplify your inventory and create attractive deals for your customers. Let us understand these functions briefly,

Bundles

Bundles are a group of products that mostly sell together and hence are fastened together for better discounts or deals. You can also choose the products that have a higher probability of selling together and then recreate the deal based on customer response.

Bundles create a packaged deal that helps increase the AOV and clear the inventory too.

Bundle Products

With Mageworx Advanced Product Bundles, you can avail two types of bundle categories,

1. Customizable Product Bundle: These product bundles give your customer the power to customize the quantity of the products in a respective bundle. Thus, offering flexibility to remove the products that are of no use to them from the cart or storefront.

2. Fixed Product Bundle: In these bundles, the products are bundled together in fixed quantity and the customer cannot iterate the quantity of the products within the bundle. But the available discount makes these deals much more attractive. 

With Bundle Products you get to receive a discount on each product in the bundle.

BOGO(Buy X Get Y)

With this feature, you can create a bundle where when your customer buys one product, the other product will either be on discount or free(BOGO). 

In this feature, you get the power to create bundles as per your requirement, and helps you to clear out the inventory for old stock or the items that might sell at a lower frequency.

With BOGO you can create impressive deals for your customers.

Cross-sell

With Cross-selling, you create an opportunity for your customers to buy related products along with the main product. These predefined suggestions help the consumer so that they do not miss out on products in stock. Further, you can edit these suggestions as per the items in stock.

This is how the cross-sell feature looks like when you add one such product to your cart.

Upsell

Upselling as the name suggests triggers buyers to select high-value products with the main product. Customers who are willing to upgrade their lifestyle will surely appreciate these suggestions as an advantage. 

When you choose this feature you can upgrade the order cart with high-value products.

Get Started With the Advanced Bundles

Step 1: After Installing the Product Bundles app from the App section of the Shopify store, you can create orders for different functionalities. Go to the Offer section to start creating offers,

The app helps you to track the performance of your offers comparatively and improve the combination based on valuable metrics like sales amount, number of orders, impressions, and conversion rate.

Step 2: Just click on ‘Create Offer’ to avail of different offers that you can create for your store. 

The app is very easy to activate and use. Also, the layout is simple, offers easy navigation, and comes with a clean UI.

Step 3: Further, you can choose from different functionalities be it Bundles, Bundle Products, Cross-sell, Upsell, Buy X Get Y, or more.

Step 4: To create Bundle Products, 

Go to Offers>Create Offer>Select Bundle Products from the Pop-Up>Choose Bundle Type>Select a product for a bundle product page>Add Products in the Bundle(with quantity)>Choose Display Options>Choose Discount Name & Value>Save>Enable

The app gives an entire summary of the offer & its performance for the last 30 days.

You can also Duplicate the deal to create a new deal with similar features or Disable the offer as you please.

Step 5: Similarly to create a Buy X Get Y deal,

Go to Offers>Create Offer>Choose BOGO>Add an Internal Name>Choose the Main Products>Choose the Discounted Product>Fill in Discount Name & Value>Choose the Display Option & Activation Dates>Save>Enable

Step 5: Similarly to create an Upsell Offer, 

Go to Offers>Create Offer>Choose Upsell Function>Add the Offer Name>Add Trigger Products>Update Activation Dates>Limit the Products to display within pop-up>Save>Enable

This app is compatible with all devices and allows you to customize the offer name as well.

The Advanced Bundle app makes a valuable addition to your Shopify store but it comes with a few limitations. At the storefront, customers might face some difficulty while choosing a product quantity and price denomination under the cross-selling feature. Also, with the Buy X Get Y option, when they select the deal, the cart doesn’t reflect all the products that you offer under this feature.

Ratings

The plugin Product Bundles by Mageworx is rated with a 4.6/5 score. Thus ensuring an excellent experience of bundling and setting discounts on products of your Shopify store.

Why Choose Product Bundles?

Maintain your store, create amazing product bundles, and create impressive sales by adding Product Bundles to your e-commerce store. Check the following points for more clarity,

1. Level of Support: With fast and responsive customer support, it becomes easy to install the app and get going with product bundling like a pro. 

2. Flawless Experience: The app offers a demo video to get you an insight into how it works for your store.

3. Pricing of the Product: You can avail the Free Development Program or get a Premium Plan with unlimited features at $7.99/month.

4. Benefits for Your Store: The app is easy to set up and run. You also get search engine indexing for the created bundles. The Product Bundles app helps automate the inventory control for each bundle and reflect Out-of-stock products instantly. 

Quick page loading, unique SKU generation, a user-friendly admin panel, and a clean UI are some of the other great benefits of this app. Overall the app is simple to use and sure to improve the sales exponentially.

Finally, when it comes to an e-commerce store what gives you an edge is the smooth shopping experience supported by raining discounts for your customers. With Product Bundles by Mageworx, you are sure to amplify your Shopify store, with amazing product bundling and discounts available. This small collaboration will surely help you to grow your business multi-folds with a responsive customer base for amazing deals from time to time. So what are you waiting for? Upgrade your store with Mageworx and amplify your e-commerce sales with a flawless bundling experience.

FAQ’s