You’ve spent weeks planning and building your Shopify store. The products are loaded, and marketing campaigns are ready to launch, now it’s time to start driving traffic and making sales. While Facebook and Google ads can be effective, have you considered YouTube?
Some of the biggest brands and most successful entrepreneurs attribute much of their success to building an audience on YouTube. The platform is a goldmine for organic traffic, social proof, and brand awareness. Best of all, it’s free to use.
Before you dive in and start posting product videos and how-to’s, check out these 8 YouTube channels. Run by successful Shopify entrepreneurs and marketing experts, these channels are chock-full of actionable tips, strategies, and examples to take your eCommerce store to the next level.
With over 2.7 billion monthly users, YouTube is primed to become one of your best traffic and revenue sources. Let these channels be your guide to growth and success.
Kevin David: The eCommerce King
Kevin David is the king of ecommerce and his YouTube channel is a must-watch for any Shopify store owner.
Kevin shares practical tips and advice for finding products, building a brand, driving traffic, and boosting conversions. Want to know the secrets to scaling your store to 7 if not 8 figures? Kevin spills all the details.
This YouTube channel provides useful tips such as:
- How to find winning products using tools like Google Trends and AliExpress.
- How to utilize Amazon FBA (Fulfillment by Amazon) for your business.
- Marketing strategies to drive targeted traffic to your store like social media ads, influencer collaborations, and SEO optimization.
- Step-by-step tutorials for improving your store’s user experience, product photography, and persuading customers to buy.
For any ambitious Shopify entrepreneur, Kevin’s channel is a goldmine of insight and inspiration. Tune in and take your eCommerce game to the next level. The motto is simple, with hard work and the right strategies, you can build a highly profitable eCommerce business from nothing.
Gabriel St-Germain: Expert Shopify Marketer
Gabriel St-Germain is a master when it comes to scaling Shopify stores. His YouTube channel is a valuable resource for store owners looking to boost revenue and take their business to the next level.
This YouTube channel provides useful tips such as:
- Actionable tips for optimizing your store. From email marketing to upselling techniques, his advice will have a noticeable impact.
- Broader strategies for growth like building a sales funnel, automating fulfillment, and driving more traffic to your store.
- Illustrations of concepts with real-world examples from his own stores and his consulting clients. And how to apply the same strategies to your own store to produce amazing results.
If you want to scale your Shopify store, you can check out Gabriel St-Germain’s channel. His practical, proven advice will give you the strategies and knowledge to take your business to new heights.
Wholesale Ted: Master Wholesaler
Sarah Chrisp is a master wholesaler who shares her knowledge about how to source trending products and build a successful Shopify store. Her channel focuses on providing helpful tips for finding suppliers, negotiating the best deals, and optimizing your sourcing process.
Sarah regularly posts videos reviewing the latest products that are selling like hotcakes on Shopify. She does an excellent job analyzing market trends so you know which products are sure to take off. Her channel is worth a view for any Shopify store owner looking to boost their profit margins through strategic sourcing.
This YouTube channel provides useful tips such as:
- How to find reputable suppliers especially when it comes to print-on-demand businesses.
- How to source trending products before the competition to build demand.
- Learning how to build long-term relationships with suppliers for the best customer service.
- Learning how to spot high-potential products by analyzing Shopify sales data and trends.
- How to set up and run a Shopify store from the ground up.
If you want to take your Shopify store to the next level, give Wholesale Ted a try. Her master wholesaling strategies will help you source high-demand products at a fraction of the cost, driving more sales and increasing your profits.
Greg Gottfried: All Things eCommerce
Greg Gottfried delves into the vast field of eCommerce with content on Amazon, Wix, and more. He shares actionable tips and strategies for starting and growing a profitable online store. The channel is not focused on Shopify but provides tips and strategies that work for almost all eCommerce platforms.
This channel is ideal for new and aspiring store owners looking to learn from those who are experienced. The content is delivered in an easy-to-understand, conversational style. Greg provides practical advice and lessons learned that viewers can apply to their own stores.
This YouTube channel provides useful tips such as:
- Strategies and tips on finding the perfect product to sell. Additionally, Greg also aids the process by providing valuable resources.
- In-depth tutorials on effective marketing techniques that can help drive traffic to your online store.
- Providing valuable insights on optimizing your store for maximum conversions and recommending useful apps and tools for streamlining operations.
For eCommerce entrepreneurs struggling to get their store off the ground or scale an existing business, the Greg Gottfried channel is a goldmine of useful information and inspiration. The channel provides you with the building blocks of a successful eCommerce store.
Jenn’s Trends: Social Media Expert
Jenn Herman is a social media expert and educator. Her channel provides actionable tips and strategies for business owners looking to build their social media marketing skills. Jenn presents information in an easy-to-understand way. Her advice is practical and tailored to small business owners and entrepreneurs.
This YouTube channel provides useful tips such as:
- Latest platform updates and features so you can stay on the cutting edge.
- Guidance on content creation, engagement strategies, and analytics to help you get the most from your social media efforts.
- Platforms that matter most for eCommerce like Facebook and Instagram
Whether you’re just getting started with social media or want to take your existing efforts to the next level, Jenn’s Trends is a wealth of knowledge. Her videos will inspire new ideas and give you the confidence to execute effective social media campaigns.
Verum Ecom: Advanced Marketing Strategies
Verum Ecom is a channel dedicated to providing advanced Shopify dropshipping and marketing strategies and tips to take your store to the next level. The host discusses how to leverage features like dropshipping, Facebook Ads, and more to drive up sales.
This YouTube channel provides useful tips such as:
- Discussions on how to avoid common problems in your Shopify store.
- Dropshipping-focused content that helps beginners get going and experts discover new strategies.
- Use of Facebook Ads and other tools to create solutions for dropshipping as well as how to scale your dropshipping business from $0 to $500k.
By using the right tools and strategies, you can simplify the marketing and dropshipping efforts of your business and focus on other aspects, allowing you to grow and establish yourself as an expert in your industry and give potential customers more reasons to buy from your store. The key is finding what works for your brand and optimizing your efforts over a period of time.
Dan Vas: The eCommerce Wizard
Dan Vas is a YouTube channel dedicated to teaching business owners how to master Facebook advertising, Amazon FBA, and more to scale their Shopify stores. Dan shares step-by-step tutorials and proven strategies from successful eCommerce entrepreneurs to help you. With years of experience running Facebook ads for eCommerce brands, Dan is a leading expert in the field.
This YouTube channel provides useful tips such as:
- How to create high-converting Facebook ad campaigns, and how to optimize your ads and scale your ROI.
- How to retarget customers and analyze your ad performance to make data-driven decisions.
- How to start with a small test budget, find your winning ad formula, and scale fast while maintaining a healthy ROI.
- Useful Facebook advertising tips, strategies, updates, and case studies.
- Interviews with successful entrepreneurs to teach real-life problems and how to solve them.
Whether you’re just getting started with Facebook ads or looking to take your campaigns to the next level, Dan Vas is one of the best YouTube channels to follow.
Justin Woll: Facebook Ads Expert
Justin Woll shares tons of valuable content on his YouTube channel. Justin is an expert at scaling eCommerce stores through Facebook ads. His content is completely focused on growing your Shopify store.
This YouTube channel provides useful tips such as:
- To build lookalike audiences from your email list or customer list.
- Upload your contacts to Facebook, and they’ll find more people with similar interests and demographics to target. This allows you to reach new potential customers that are likely to be interested in your products.
- To keep your content and ad campaigns optimized, Justin recommends testing different audiences, images, copies and offers and analyzing your results to double down on what’s working
- To keep your content relevant and to make sure you’re not missing out on the latest features, it’s important to stay up to date with Facebook’s latest changes.
- To keep your product base relevant and ideal for dropshipping, Justin provides product research systems to find the ideal products for dropshipping.
Justin provides step-by-step tutorials and real examples from his agency clients. His channel is a must-follow resource for any Shopify store owner looking to master Facebook ads and take their business to the next level.
Conclusion
So there you have it, eight of the best YouTube channels for Shopify store owners and entrepreneurs. With the huge amount of content, advice, and inspiration these channels provide, you’ll be well on your way to building a successful business in no time.
The key is to start watching informative videos, learning from them, and implementing them in your business. Don’t get overwhelmed by all the options, just pick a channel or two that resonates with you and your business goals and dive in. Comment, engage, and ask questions — these channel creators want to help you succeed.
And once you’ve learned all you can from them, come back here and check out another channel on the list. Keep learning, keep improving, and keep pushing your business to the next level.
We hope this post has helped you find the right YouTube channel for your eCommerce journey!
