Shopify vs Shopify Plus: Which One Is Right for Your Business?

Shopify vs Shopify Plus

Last updated - November 20, 2023

Let’s first define our terms to begin our comparison of Shopify versus Shopify Plus. How can you tell them apart?

Shopify: What is it?

Regarding online stores, Shopify is in a league of its own. This all-in-one service is lauded for the quality of its eCommerce capabilities, the attractiveness of its themes, and the helpfulness of its customer service team. Shopify is one of the most significant eCommerce systems, hosting over 4 million websites.

Do you want to learn more about Shopify and all it has to offer? Read on for a short evaluation of Shopify.

Design Options with Shopify and Shopify Plus

What are the similarities between Shopify and Shopify Plus?

Shopify businesses of all sizes, from mom-and-pop shops to Fortune 500 conglomerates, can reap the benefits of a beautiful storefront without effort. Then what exactly are the perks that you get to enjoy?

To help you simplify the look of your business and leave an indelible mark on your consumers’ thoughts, Shopify and Shopify Plus provide more than a hundred different themes, both free and paid, that can be modified to your liking. 

Ten free templates are available, while the remaining templates cost between $140 and $180. Some business owners may balk at the price tag, but if you consider it an investment in your company’s public image, you likely won’t have second thoughts.

You can reach clients worldwide in their native tongue, thanks to Shopify’s extensive language support. Why not take advantage of the fact that sharing a common language can strengthen the bond between a company and its target audience? To maximize your store’s potential for sales across borders, Shopify currently supports translation into five distinct languages. The Translation app in the Shopify App Store may be used for IP-based translation, ensuring that your store is immediately translated into the local language of wherever your customers happen to be.

Shopify homepage on laptop

What Distinguishes These Two? 

  • Better ability to adapt to individual needs: When you upgrade to Shopify Plus, you’ll have access to features like the Script Editor, allowing you to make changes to your shopping cart and checkout that aren’t available in the standard Shopify account. Launch Manager is there to assist you in making the transition from your current platform to Shopify. 
  • Language assistance: Shopify Plus also has the added benefit of allowing you to change the language used in your template. Shopify only supports translation into five languages, but Shopify Plus expands that to twenty, allowing for greater store customization and increased consumer involvement.

Comparing Shopify and Shopify Plus in Quick View

Users may launch, manage, and expand their businesses with the help of Shopify’s three standard plans: Basic, Shopify, and Advanced. Businesses peddling anything from embroidered T-shirts to downloadable music can set up shop on the web, on mobile devices, in physical stores, and through various online marketplaces and social media platforms. Shopify is great for small businesses because it does not require coding knowledge and has excellent customer service available all day. Changing your Shopify plan is as easy as updating your options as your business grows and your needs change.

But let’s imagine the customized t-shirts become a hit. Then you supplement it with other products, and sales skyrocket. You started with an internet store and are considering franchising and opening physical stores nationwide. Then it’s time to upgrade to Shopify Plus, an upgraded version of the core product. Shopify Plus, released in 2014 as a scalable, configurable enterprise solution, allows business owners greater flexibility and control over their online stores and websites.

Pricing

Standard Shopify’s plans include simple pricing tiers, making it simple to select the right one for your company’s needs. Prices range from INR 1,994 for the most basic plan to INR 7,447 for Shopify and INR 30,164 for the most premium plan. If you need to know which is the most excellent fit for your needs and budget, take advantage of the free 14-day trial they offer. For further information, please consult our Shopify price list.

Because the final amounts you’ll pay for Shopify Plus software depend on sales quantities, the price structure is more complicated than the basic plans. The monthly fee for basic configurations and integrations for all businesses is INR 1,52,000. The Shopify platform delivers some of the best features in the increasingly competitive eCommerce sector because it values its customers’ happiness and loyalty. To begin with, it facilitates the creation of a shop for anyone by providing branded templates, domain names, and customization options (including a built-in blog).

The following are more advanced features for managing your store’s shopping cart: the ability to recover from an abandoned checkout; automatic carrier shipping rates; customer profiles and refunds; and so on. Google Ads credits, discounts, and social media integrations can be used for advertising and search engine optimization. In addition, you can use analytics, the potential for mobile apps, and many tiers of product classification. Last but not least, consumers can access Shopify’s dedicated support team around the clock, seven days a week, by email, live chat, and phone.

Want to Change Your Online Store’s Software?

The decision to switch your eCommerce platform is not to be taken lightly, but the potential downsides of staying put are severe enough to need serious consideration. Especially if staying would require further investment due to considerations like cost, development time, user experience, platform stability, etc.

Experts on the DTC platform have provided the following advice for anyone thinking about a re-platforming this year:

Irish Titan is an eCommerce agency led by Darin Lynch, whose expertise spans the areas of strategy, marketing, creativity, and engineering in constructing and expanding online sales channels. Darin has over 25 years of expertise in digital marketing, sales, technology, and leadership at businesses of all sizes, from Fortune 100 banks and retailers to fledgling enterprises.

Specify what you need most. Why are you agreeing to take on this task? Why are we doing this? Keep this North Star in mind when things become arduous if you’re torn in thirty different directions about a choice.  Find an excellent companion. Someone you can rely on, especially if they grasp this point of reference.

Establish a base from which to expand. Vital data, integration, and platform best practices always pay off long-term, even if they require a more significant initial investment. 

One of only five women-owned Shopify-Plus Preferred Partners worldwide, Chelsea Jones is also the Co-Founder and Co-CEO of Chelsea & Rachel Co. They just won Shopify’s 2022 award for “Most Merchant Obsessed Agency.” Chelsea & Rachel, Co. is a frontrunner in UX/UI and bespoke development for enterprise DTC businesses, focusing on consumer food and wellness brands.

  • Consider switching platforms if user experience becomes problematic for you and your clients. Or, if your current technology needs to be helping you keep customers, expand your customer base, or raise product recognition, it may be time to consider a change.
  • Second, determine which partner and technology platform will help your business succeed in the long run.
  • Choosing the proper partner to assist in the migration is crucial so that data and important customer notes are recovered. Your partner should respect and share your values and be flexible enough to operate within your restrictions rather than imposing their own.

Conclusion

Shopify Plus is the ideal solution for businesses with annual revenue exceeding $1,000,000 and more complex eCommerce requirements. 

Shopify Plus has more advanced capabilities than Shopify, including dedicated account management, the ability to handle a more significant number of sales, and access to additional customization options. Shopify Plus has more eCommerce tools and features for your shop. It also boasts multichannel accessibility, professional reports and analytics, and page design changes to increase conversion rates.

Further Reading

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